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PUBLICITY FIRST, AGENTS SECOND
on why thinking about publicity before querying agents is a best practice & some fun with mad libs!
Jan 19
•
Cassie Mannes Murray
240
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Pine State Publicity
PUBLICITY FIRST, AGENTS SECOND
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71
AN EMERGENCY SESSION (ok, I'm being dramatic)
On Tin House being acquired by Zando; a mostly mild hot-take because I don't know any fine details except my own neurosis.
Mar 12
•
Cassie Mannes Murray
91
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AN EMERGENCY SESSION (ok, I'm being dramatic)
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38
In Defense of Publicity Essays
Lilly Dancyger: "I published nine essays related to my new book. Here’s how (and why)"
Oct 1, 2024
•
Lilly Dancyger
102
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In Defense of Publicity Essays
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16
YES, FREE US FROM THE BLURB INDUSTRY COMPLEX
we're out of status quo's, let's make it WILD, let's make it FUN.
Jan 30
•
Cassie Mannes Murray
79
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Pine State Publicity
YES, FREE US FROM THE BLURB INDUSTRY COMPLEX
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48
ON VIRALITY
Yes, I'm talking about the viral Vanity Fair, Cormac McCarthy piece and Vincenzo Barney's response in Slate. Reader, it's kinda perfect.
Nov 24, 2024
•
Cassie Mannes Murray
67
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ON VIRALITY
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29
FIRST IN MY HEART
on early industry buzz, paying to play, Publishers Weekly $25 announcement on galleys, and a brief (harrowing) explanation of timelines
Apr 9
•
Cassie Mannes Murray
52
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FIRST IN MY HEART
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28
LET'S BE LONG ABOUT IT
on embodiment & refusing the bit for the patience and exasperation of going long.
Jan 9
•
Cassie Mannes Murray
59
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LET'S BE LONG ABOUT IT
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39
BUILDING INTIMACY
On why we have got to stop equating "influence" and "intimacy" in the book sale model & do you want readers or media hits?
Jun 2, 2024
•
Cassie Mannes Murray
57
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Pine State Publicity
BUILDING INTIMACY
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18
BEHIND A NATIONAL BESTSELLER
on Nicole Graev Lipson's memoir-in-essays MOTHERS AND OTHER FICTIONAL CHARACTERS
May 10
•
Cassie Mannes Murray
41
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Pine State Publicity
BEHIND A NATIONAL BESTSELLER
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18
A PERSONAL TOUCH
Is my brain working? not sure!
Apr 23
•
Cassie Mannes Murray
42
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A PERSONAL TOUCH
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13
SELLING YOUR SOUL
on framing in book publicity and for authors who aren't coming in hot with a "platform"
Jul 4
•
Cassie Mannes Murray
46
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SELLING YOUR SOUL
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13
EAGER BEAVERS & BUZZY BUGS
there's no shame in being eager, in fact I want you to be overwhelming.
Feb 13
•
Cassie Mannes Murray
44
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EAGER BEAVERS & BUZZY BUGS
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31
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